Your EMR Is Not Your Friend. Mine Is.
Ask any physician what they hate most about modern medicine and the answer is almost always the same. It’s not
Continue readingDaily news and insider perspective on Direct Primary Care
Ask any physician what they hate most about modern medicine and the answer is almost always the same. It’s not
Continue readingThe morning light filtered through the window as I sat with my patient—we’ll call her Geneva—discussing her fatigue and abdominal
Continue readingMost Direct Primary Care physicians believe they’re selling a membership. They’re not. They’re selling something far more valuable. They’re selling
Continue readingI talk to a lot of DPC physicians who are posting regularly and not seeing results. They’re showing up and
Continue readingI found this article on marketing really informative. It is concentrated around content marketing: Content marketing is a strategic marketing
Continue readingLast week I had several frustrating interactions with companies that are relying more heavily on AI. These were businesses I’d had
Continue readingI thought I would put this quote up for this Sunday. How does this relate to doctors? Well, it is
Continue readingOne of my favorite attractions at Walt Disney World is the American Adventure. In it, Mark Twain partially quotes what
Continue readingWritten by Emily O’Rourke, MD My brother is the CEO of a tech company, and when he was being interviewed
Continue readingValue-based care loves a metric. Asthma Scores. Readmission rates. Screening completion. Every insurance model that claims to reward quality over
Continue readingThe DPC model has faced its share of criticism. My first viral post was a rebuttal to a misguided JAMA article where I
Continue readingHint Summit 2026 in Nashville marked an important milestone for the Direct Care movement. As the 10th anniversary, this year’s
Continue readingI saw a post on FB about a DPC doctor being sued because their website has tracking capabilities. Most of
Continue readingThe Rise of Direct Care — Throwing Off the System of Abuse As America celebrates its 250th anniversary in 2026,
Continue readingI started using an AI scribe to generate clinic notes about two years ago. I take it for granted now,
Continue readingIn the era of GLP-1s, I give you the Everlasting Blobstopper. This is from 20 years ago in the Placebo
Continue readingThe above image was found on LinkedIn from the author, Gifford Thomas, the link at the bottom is from Ryan
Continue readingI remember seeing “studies” showing that doing a yearly physical exam is not worth it. It blew me away, but
Continue readingDo you sometimes wish you were back being employed by a hospital system? Probably not. But if you need a
Continue readingRecently, I had a patient ask me how my practice evolved into what it is today and what makes me
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