I just saw this article called Amazon Could Fuel Doctor Buyouts In 2023 If One Medical Deal Goes Through and it made me sad. I discussed One Medical in the past here:
- Is One Medical (an Obvious DINO) Making Your Direct Primary Care Clinic Look Bad?
- Jurassic DPC: One Medical Gets Bought by Amazon and the DINOs are Loose!
This newest article predicts that this Jurassic DPC Dino will start eating up practices:
The already hot market of buying physician practices is about to get even hotter should Amazon’s proposed acquisition of One Medical win regulatory approval.
With Amazon’s backing, One Medical will have a huge financial war chest to expand into a primary care market that already includes well-capitalized hospitals and health systems that are buying up doctor practices along with the new retail rival entrants.
I do think that a lot of independent primary care docs who work in the fee for service system will sell AND still be miserable. But I get it. These are old docs that are ready to retire and this is their parachute. That being said, I am sure they have to agree to still work for a few more years.
But what about you?
If you are a DPC doc and sell then you are making a huge mistake. You still will have to work for One Medical/Amazon for a few more years. You will have no control over what you built. You have to start billing insurance again while raising your monthly fee to $199. You will have let your patients down. This whole thing smells of failure.
Don’t be a sell out.
Let this One Medical/Amazon DINO burn on its own. It’s a sh%ty model.
They cannot compete with pure Direct Primary Care.
I’d sell. Especially for the big buck they dumping. BUT, I ain’t staying. I’d be done.