DPC News (Direct Primary Care News & Resources)

Marketing 101 for Direct Primary Care

Posted on January 30, 2026 by Douglas Farrago, MD

I think we overcomplicate things sometimes. Marketing your practice is one of those things. I want to make it very

Video Showing Hospital Administrators Giving Bonuses to Their Employed Physicians

Posted on January 29, 2026January 29, 2026 by Douglas Farrago, MD

Ahh, the year has ended, and it is time for you hospital administrators to give out bonuses to your employed

The DPC Innovation Awards are Back for 2026

Posted on January 28, 2026January 27, 2026 by Sponsored Post

The Direct Primary Care movement continues to grow, and so does the impact of the people building it. To celebrate

The Future is Here

Posted on January 28, 2026January 28, 2026 by Kenneth Qiu, MD

A few weeks ago, Doctronic AI received clearance in Utah to autonomously refill chronic medications. Shortly after, ChatGPT Health launched a consumer-facing health product. These are ground-shifting events. The

Designing Your DPC Practice and Panel Through the Lens of Ikigai

Posted on January 27, 2026January 27, 2026 by Vasanth Kainkaryam, MD

One of the most interesting themes that emerges when physicians talk about transitioning into direct primary care is the concept

Why DPC Docs Will Still Be Important Even With AI Trying to Take Over

Posted on January 26, 2026January 26, 2026 by Douglas Farrago, MD

With the avalanche of AI hitting every aspect of our lives, I still think human interaction may be more important

Endura Health Direct: DPC and Sports Medicine in Lutz, Florida

Posted on January 25, 2026January 25, 2026 by Debbie Farrago

Dr. Daniel Esan is a board-certified family medicine and sports medicine physician dedicated to providing comprehensive, personalized care for individuals

NO POWER, NOW WHAT?

Posted on January 24, 2026January 23, 2026 by Shane Purcell, MD

Today, what is your office plan if you lose power? Maybe storms or snow or zombie apocalypse, but power does

Can a non-profit in rural Maine start a DPC clinic?

Posted on January 23, 2026January 23, 2026 by Douglas Farrago, MD

Northern Light Health bolted from Castine, Maine, recently leaving town without a health clinic. The Castine Community Hospital Corp has

A B C. It’s Easy as 1 2 3. As Simple as DPC.

Posted on January 22, 2026January 22, 2026 by Amy Walsh, MD

Hate to admit it, but I’ve been in medicine for 30+ years. That puts me at xx years old; maybe even past

Best CPA for DPC Practices in 2026 (and How to Choose the Right One)

Posted on January 21, 2026January 21, 2026 by Sponsored Post

If you run a Direct Primary Care practice, you already know that most financial advice wasn’t built for how you

The Day DPC & Independent Pharmacy Saved My Sanity

Posted on January 21, 2026January 21, 2026 by Cristy Gupton

On December 9, 2025, around 11 pm, I was trying to fall asleep when my phone rang. It’s my 19-year-old

This is how a free market brings prices down

Posted on January 20, 2026January 20, 2026 by Douglas Farrago, MD

Imagine a world where prices were transparent? This listing from DeSoto Memorial Radiology is a prime example. But I have

Radiant Health Month shouldn’t just be a message for patients

Posted on January 19, 2026January 19, 2026 by John Hayes, Jr., MD

If your practice model requires you to run at 110% every day—skipping meals, finishing notes at night, carrying a constant

Fort Wayne Direct Primary Care: A Healthcare Community that Feels Like a Family

Posted on January 18, 2026January 18, 2026 by Debbie Farrago

Dr. Kalyan Aluri, owner and physician of Fort Wayne Direct Primary Care, is a trusted family physician with over 20

Is Healthcare Shoppable?

Posted on January 17, 2026January 17, 2026 by Shane Purcell, MD

Can you shop around to find better prices on health care services? A lot of people say healthcare is NOT

I Finally Found the Video of the Day I Left My Hospital-Employed Job!

Posted on January 16, 2026January 16, 2026 by Douglas Farrago, MD

I am a little older now, but I remember this day like it was yesterday. Then I started my DPC

You Can Take This Form and Shove It – I Ain’t Working for You No More

Posted on January 15, 2026January 15, 2026 by Dan Swartz, MD

I was doing some early Spring cleaning when I came across this – the last time away request form I

Pediatric DPC Conference 2026

Posted on January 14, 2026January 14, 2026 by Sponsored Post

Call for Presentations Pediatric DPC Conference 2026April 17–19, 2026 | The Westin Savannah Harbor Golf Resort & Spa | Savannah,

DPC is the real medicine.

Posted on January 14, 2026January 14, 2026 by Amy Walsh, MD

Saw this tag on a new t-shirt while folding a load of laundry. Loved the sentiment. Happiness is the real