Dr. John Sanders, DO of Voyage Direct Primary Care had a nice sponsored post on his local news website. It was called How small businesses can provide employees with healthcare —without insurance and you can find the whole thing by following that link.
I think the information he gives is a nice example of how to market your DPC Practice for businesses. Check it out and see how he organizes it for public consumption. Here is his outline with the information back on that link above:
- How it works
- No insurance? No problem!
- Retain employees and attract top talent
- Reduce healthcare costs
- Check out employee health plan options
Dr. Sanders even puts a well crafted and professional video in there.
Paying for a “story” is sometimes costly and a tough sell but it is an option. Getting businesses on board, especially small ones, really is helpful in building a practice and they tend to be easy to care for.